David Wilk talks with Liz Dubelman about Vidlit

 

Publishing Talks began as a series of conversations with book industry professionals and others involved in media and technology about the future of publishing, books, and culture. As we continue to experience disruption and change in all media businesses, I’ve been talking with some of the people involved in our industry about how publishing might evolve as our culture is affected by technology and the larger context of civilization and economics.

I’ve now expanded the series to include conversations that go beyond the future of publishing. I’ve talked with editors and publishers who have been innovators and leaders in independent publishing in the past and into the present, and will continue to explore the ebb and flow of writing, books, and publishing in all sorts of forms and formats, as change continues to be the one constant we can count on.

It’s my hope that these conversations can help us understand the outlines of what is happening in publishing and writing, and how we might ourselves interact with and influence the future of publishing as it unfolds.

My friend, and sometimes colleague, Liz Dubelman is the founder and CEO of VidLit Productions, LLC, a renowned and well regarded book marketing and content-creating company. I’ve been a big fan of her work for a long time, since first coming across her wonderful and hilarious video promotion for the really fun book, Yiddish With Dick and Jane by Ellis Weiner and Barbara Davilman. In fact that video was one of the very earliest book trailers, and was certainly one of the best and most successful of the many that have followed it. As soon as I saw it, I quickly sought out Liz, and discovered how smart she is about online content and communities, and over the years we have collaborated on a number of projects.

From 2011 – 2013 Liz was VP, Production for JibJab Media, the pioneering digital entertainment company that specializes in personalized social expression and has provided laughs to 100 million users worldwide.

Liz co-edited and contributed to What Was I Thinking? 58 Bad Boyfriend Stories, which was based on the VidLit series of the same name. She is also a magazine writer of both fiction and nonfiction. Well over a million people have viewed her short story Craziest on the Web.

Prior to her digital career, she worked for ten years in film production. Her television work won her two Emmys – one as a producer and one as a director. She was the first woman member of the labor negotiating committee of I.A.T.S.E., New York local 644 (cinematographers), and is an establishing member of Women in New Technology.

Liz is now taking Vidlit into new areas of online book marketing and publishing. Vidlit is providing authors with a platform to help them with the challenging and complicated task of self promotion. The supposition, which seems correct to me, is that authors are often best at writing, and while in today’s publishing environment, they need to think about and act like marketers, that is not their core competency, and they will almost always need creative, intelligent and friendly helpers to do this kind of work for them. Vidlit comes from a writer’s imagination and mindset. Liz wants to make writers successful, bring their stories to audiences and she has a good track record of understanding how online media can work. What she has to say about writers and readers interacting in the new media environment is an ideal topic for a Writerscast interview.

I like the simplicity of Vidlit’s mission statement:

“…to make fiction and creative non-fiction indispensable. It’s our belief that stories help our lives to make sense.”

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Anne Enright: The Green Road, a novel

 

978-0-393-24821-0 – Hardcover – W.W. Norton – 2015 – 314 pages – $26.95 (ebook versions available at lower prices)

Anne Enright is an Irish fiction writer who has been widely praised for the lyrical quality of her prose and for eccentric characters and heartfelt renderings of modern family life, received the 2007 Man Booker Prize, the British Commonwealth’s most prestigious literary award, for her novel, The Gathering (2007). In that year’s competition, her book was considered a longshot for the prize, but nonetheless was was selected unanimously by the panel of judges. The Gathering was also named “Irish Novel of the Year” at the 2008 Irish Book Awards.

Subsequently, Enright wrote and published more novels, including The Forgotten Waltz (2012) which won the Andrew Carnegie Medal for Excellence in Fiction, about which Francine Prose said in her NY Times review, “a nervy enterprise, an audacious bait-and-switch. Cloaked in a novel about a love affair is a ferocious indictment of the self-involved material girls our era has produced.”

Enright went to college at Trinity College, Dublin, and took an MFA in writing at University of East Anglia in England, but soon after ended up working in television production in Ireland, which she did successfully for several years. She then turned to writing, first short stories, and then novels, at which she clearly excels. Since the Man Booker prize raised her profile exponentially, she has won numerous awards and traveled widely in support of her novels.

Enright’s newest book, The Green Road, is about a very modern Irish family, splintered and scattered, but always focused on the mother, the unhappy and complicated Doraleen. The family lives in County Clare, the farthest eastern shore of Ireland, as Enright says, the last stop before America, a place of immense beauty and also loneliness and struggle for those who continue to live there. And there is a real green road there, the old path along the water.

For the first half of the book, Enright alternates voices and scenes, from County Clare to New York to Africa to Dublin as she introduces us to the children in the Madigan family. And then the scene shifts back to the home turf of the family, as the children return for their mother’s birthday, together for the first time in many years. And this is where the heart of the novel lives.

It’s a beautiful book, one that has stayed with me after I read it, and even after I had the opportunity to talk about the book, the characters and the writing process with author Enright. She is an incredibly accomplished writer, able to convey immense depth about characters, a places, or events, with an economy of language and a piercing eye. We had a lively and interesting conversation while she was in New York on her book tour. And I am really pleased that she was willing to read two sections of the book, as hearing the author’s voice in this particular instance is terrifically important as her tone and intonation helps us feel the book more deeply.

I also had the pleasure to welcome her to the United States as she is now the first official Irish Fiction Laureate. This recording is of a wonderful conversation with one of our best living novelists, about a novel I am happy to recommend to all readers. And here is a terrific piece she wrote about the writing of the book for The Guardian (which we did talk about in our conversation). While I could not find a website for Ms. Enright but here is a pretty nicely done fansite for her work. And for those of you who have become fans of Enright’s work, this interview in the Paris Review about The Forgotten Waltz will be of interest as well.  Publisher WW Norton has a page for the author here.

Photo of Anne Enright credit Domnick Walsh

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David Wilk talks with Anne Kingsbury and Karl Gartung about Woodland Pattern

Publishing Talks began as a series of conversations with book industry professionals and others involved in media and technology about the future of publishing, books, and culture.  As we continue to experience disruption and change in all media businesses, I’ve been talking with some of the people involved in our industry about how they believe publishing might evolve as our culture is affected by technology and the ebb and flow of civilization and  economics.

I’ve now expanded the series to include conversations that go beyond the future of publishing.  I’ve spoken with editors and publishers who have been innovators and leaders in independent publishing in the past and into the present, and will continue to explore the ebb and flow of writing, books, and publishing in all sorts of forms and formats, as change continues to be the one constant we can count on.

It’s my hope that these conversations can help us understand the outlines of what is happening in book publishing and writing, and how we might ourselves interact with and influence the future of book publishing as it unfolds.  This new interview reflects my interest in the history of independent literary publishing, an area in which I have been active for a long time. And this particular conversation reflects some longstanding personal relationships as well.

Woodland Pattern is a nonprofit literary arts center founded by artist Anne Kingsbury and poet Karl Gartung in 1979. It has been an incredible resource for readers and writers during all that time, committed to community and the arts in a way that may be unique in America. I’ve known Anne and Karl since before they started Woodland Pattern, and we have long shared many interests in writers and writing that we admire and are inspired by.

Anne and Karl chose the name for the place from a passage in (the extraordinary) Paul Metcalf’s wonderful and neglected book, Apalache, that describes the woodland culture of native Americans living south of Lake Superior – they had “pottery but not agriculture.” Karl and Anne’s extreme dedication, hard work, and commitment to their founding vision is at the heart of the institution, but of course over nearly 40 years, its work has been furthered by dozens of volunteers and now paid staff, as well as hundreds of writers and artists and of course thousands of supporters in its community.

The center houses a bookstore with over 25,000 independently published literary and arts titles otherwise unavailable in Milwaukee – or anywhere else it would seem. Woodland Pattern has always made inventory decisions for noncommercial reasons. As they say about themselves: “as booksellers and as presenters of art and literature, we want people to know that there is more than what you see at your chain book store, more than you are taught in school, more than what is reviewed in the papers. We hope to act as a catalyst, putting readers together with small press literature.”

Their space now also includes an art gallery where they present a wide range of exhibitions, artist talks, readings, experimental films, concerts and writing workshops for adults and children.

Anne Kingsbury is also an incredible artist whose work can be found in museums, galleries and private collections. She too is an American original. Karl Gartung is a poet who has worked full time as a truck driver (and union leader) for more than 35 years. His commitment to poetry lived in daily life is inspiring.

Woodland Pattern has also been a leader in promoting writers from Wisconsin, most notably, Lorine Niedecker, a Wisconsin native from nearby Fort Atkinson whose work, rooted and grown in that place through years of hard work, is finally being recognized as among the finest poetry of our era.

I am in awe of the work that has been accomplished over the past 35 years by Anne, Karl and everyone else at Woodland Pattern. They have made the acts of curation and presentation of art and literature in many forms into a lifelong effort.  They engender and foster great art and connect living artists to communities of individuals, not as consumers, but as active participants in the work itself. This is brilliant, and should be celebrated for the depth and breadth of the work the organization has supported for so many years.

It was my great pleasure to speak with Anne and Karl about Woodland Pattern and their work and lives while they were visiting New York in spring 2015. As you can tell when you listen, this was a conversation among old friends with much shared history and common interests that I hope will inspire many of you to visit Woodland Pattern in Milwaukee (or at least their website here until you cam get there in person).

Woodland Pattern Book Center is a 501(c)(3) tax-exempt non-profit organization.

Here is their inspiring mission statement: “Our goals are to promote a lifetime practice of reading and writing, to provide a forum and resource center for writers/artists in our region, and to increase and diversify the audience for contemporary literature through innovative approaches to multi-arts programming.”

Note on length: 46 minutes!

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