David Wilk talks with Doug Messerli of Green Integer

Publishing Talks began as a series of conversations with book industry professionals and others involved in media and technology about the future of publishing, books, and culture. As we continue to experience disruption and change in all media businesses, I’ve been talking with some of the people involved in our industry about how publishing might evolve as our culture is affected by technology and the larger context of civilization and economics.

I’ve now expanded the series to include conversations that go beyond the future of publishing. I’ve talked with editors and publishers who have been innovators and leaders in independent publishing in the past and into the present, and will continue to explore the ebb and flow of writing, books, and publishing in all sorts of forms and formats, as change continues to be the one constant we can count on.

It’s my hope that these Publishing Talks can help us understand the outlines of what is happening in publishing and writing, and how we might ourselves interact with and influence the future of publishing as it unfolds.

Douglas Messerli is an old friend in poetry and publishing – I’ve known him since sometime in the late 1970’s. He’s one of the most prolific writers and publishers I know of, with an encyclopedic mind and a scope of interests that is virtually unmatched (and how much he writes and how well…it is hard for me to fathom how he does so much and is so consistently intelligent and perceptive on so many subjects!)

Although his writing is inevitably interwoven with his publishing work, this conversation is mainly focused on Doug’s efforts over the years as an editor and publisher. So we talked about his first publishing projects, Sun & Moon (magazine and books), La-Bas (magazine) and then his more recent work with the highly prolific Green Integer. It’s a wide ranging conversation reflecting Doug’s broad interests in writing, art, and publishing, and his always deeply engaged intellect.

Doug, his partner Howard Fox, and Green Integer are strongly identified with Los Angeles and the literary and art scene there. But the influence of his work extends worldwide. The level and intensity of engagement with readers, writers and artists reflects an intentional process on Messerli’s part – he invites the reader to participate in every aspect of his creative process, both in writing and in presenting the work of innovative writers and artists across a wide range of aesthetics and backgrounds, generations and geography. That’s why, for a long period of time, Messerli ran a public gallery and salon in Los Angeles to reach beyond publishing, and why Green Integer is so thoroughly digital in its publishing model.

His is a decidedly modern, globally engaged effort that is unmatched in contemporary publishing.

Length alert: this interview is almost exactly an hour long. It went by really fast for me, and I hope you find listening to Doug Messerli as interesting as I did.

The Green Integer website is exceptional. Go there now for an incredible array of interesting, complicated and challenging writing with a deeply international and avant garde focus.

A nice bit of Sun & Moon history here at SUNY Buffalo’s archive.

And a wonderful collection of free PDFs of La-Bas here at the incredibly rich Jacket2 website.

I love Doug’s essay on Bob Brown (a poet I first heard of through Jerry Rothenberg) on a website I recommend visiting right away –Hyperallergenic.

And to extend the conversation further, here is an exceptionally interesting interview published on Harriet, the blog of the Poetry Foundation (which recursively enough is entitled: Republished Douglas Messerli Interview on Green Integer Blog).

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Marion Winik: Three books

This interview with the talented essayist Marion Winik is unusual, as it is about three different (short) books Marion has published with the relatively new digital publisher SheBooks (“Every Woman Has a Story”).  Since Winik, for a long time composed audio essays for NPR’s “All Things Considered” (archived here), she is pretty smart about doing interviews, so I thought we would be able to cover these three books, as well as talking a bit about SheBooks and Marion’s career as writer. I think she did a great job on all counts. I’d recommend a visit to her website too, lots of links, current information, and general literary goings on.

The three short books from SheBooks we talk about in this interview, all of which reflect Marion’s wonderful wit and stylish writing:

August in Paris is a collection of travel stories told with great humor and affection, “from lost teenagers and missed connections to overpriced drinks and gambling mishaps.” I don’t know how she does it, but she keeps her bearings throughout.

The End of the World as We Know It collects nine essays about parenting and family, beginning with the story of her second wedding and subsequent move to rural Pennsylvania. She covers a broad range of subjects, from blended families, to having kids in her 40’s and eventually to dealing with the legal problems that sometimes arise with teenage boys. Very much along the lines of her NPR pieces.

Guesswork is a collection of essays about memory and identity. One of my favorites, ”The Things They Googled” looks at search engines and their effects on our lives. These eight essays will inspire you to reconsider your own history and sense of self from new angles: how treasured places and objects fit in, how your life as a reader shapes who you are.

You can purchase these and other books directly from SheBooks (they already have a really extensive and impressive list of publications) here or from Barnes & Noble, Amazon and probably other ebook retailers, all at reasonable prices. Buy direct and you support the publisher and its authors.

Marion Winik’s (very abbreviated) biography in her own words:
“I was born in Manhattan in 1958 and raised on the Jersey shore. I graduated from Brown in 1978 and got my MFA from Brooklyn College in 1983.

Throughout my childhood and into my twenties, I wrote poetry. Some of it was published in two small-press books. In the late eighties—by which time I was living in Austin, Texas with my first husband, Tony—I began writing personal essays.

These days I live with my daughter Jane and our dachshund, Beau, in the beautiful Evergreen neighborhood of Baltimore. What a fabulous, underrated town this is. I teach writing in the MFA program in Creative Writing & Publishing Arts at the University of Baltimore. I write a column at BaltimoreFishbowl.com, and have a new memoir from Globe Pequot Press. It’s called Highs in the Low Fifties: How I Stumbled Through The Joys of Single Living.”

And here is something about the digital publishing start up, Shebooks: a curated collection of short e-books written by women, for women. All of our stories are easy to download and read on any digital device—and so good you’ll finish them in an hour or two. We like to think of ourselves as an e-book boutique, the kind where you’ll always find a story to fit your busy life.

Whether short fiction, memoir, or journalism, all Shebooks are handpicked by discerning magazine and book editors and written by women you either know of or will want to know. And because we offer our e-books by subscription as well as individually, you need never be without a great story to read.

As anyone who listens to WritersCast knows, I’m always interested in new publishing models. SheBooks certainly represents one of those new models. I think we will revisit them in a little while to see how this venture turns out. I hope it works – we need more digital publishing that tries to break out of the existing structures and models to try out different approaches to engaging with readers.

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David Wilk talks with Dominique Raccah of Sourcebooks

Publishing Talks began as a series of conversations with book industry professionals and others involved in media and technology about the future of publishing, books, and culture. As we continue to experience disruption and change in all media businesses, I’ve been talking with some of the people involved in our industry about how publishing might evolve as our culture is affected by technology and the larger context of civilization and economics.

I’ve now expanded the series to include conversations that go beyond the future of publishing. I’ve talked with editors and publishers who have been innovators and leaders in independent publishing in the past and into the present, and will continue to explore the ebb and flow of writing, books, and publishing in all sorts of forms and formats, as change continues to be the one constant we can count on.

It’s my hope that these conversations can help us understand the outlines of what is happening in publishing and writing, and how we might ourselves interact with and influence the future of publishing as it unfolds.

Dominique Raccah is the founder and CEO of independent publisher Sourcebooks, based in Naperville, Illinois, which she began in 1987 after an earlier career in advertising. Reflecting Raccah’s background and interests, Sourcebooks has always been strongly oriented toward marketing and promotion, devoting countless hours and dedicating significant resources to research, intelligence and outreach, and to understanding what customers want. This significantly differentiates Sourcebooks from most other independent publishers, so many of whom are more focused on developing content as opposed to what the customer needs or wants.

But Raccah is more than a smart marketer. She is a highly capable business person, an active entrepreneur, and somewhat of a visionary in terms of technology, business structure. She has been  and continues to be willing and able to pivot on her business models and plans much more quickly and readily than most of her peers.

At this stage, after more than a quarter century of successful innovation, she has become a thought leader in the book industry and her presentations about publishing and business structure and opportunities are often models of clarity and deep perception, that are valued by colleagues and competitors alike. In November 2013 she was named FutureBook’s Most Inspiring Digital Publishing Person of 2013.

Indicative of the ways Raccah has embraced technology to drive her business forward, in an interview with the Chicago Tribune last year she said that digital technology “has been transformative because it allows you to tackle new kinds of problems and create new ways of connecting books and readers.”

In our conversation, which took place in New York City in January, 2015, we covered a wide range of topics, from the history of Sourcebooks, through the present business and publishing landscape that interests and motivates Dominique as she continues to moves her company forward in a highly challenging environment. Much of our conversation focuses on Raccah’s industry leading efforts to work directly with readers to make Sourcebooks’ publishing brands meaningful to readers, and to learn directly what consumers want in their reading experiences. After a concerted effort over the past few years, Sourcebooks is now one of the leaders in the book industry in selling books directly to readers. It was a pleasure speaking with Dominique – who gives a great interview – and I hope this is a conversation that will be both useful and valuable to anyone interested in contemporary publishing.

Sourcebooks features a long list of innovative and successful publishing programs and projects, including Poetry Speaks, The Shakesperience, an interactive iBook that combines audio, video and a glossary to aid understanding of Shakespeare’s plays, and Put Me In The Story, which customizes children’s picture books with the reader’s own name and photos to get kids excited about reading.

Raccah has a master’s degree in quantitative psychology from the University of Illinois at Chicago Circle and worked at Leo Burnett’s quantitative research department before starting Sourcebooks in her home in 1987.

Sourcebooks now has 120 employees, eight imprints and publishes more than 350 titles annually, several of which have been national best-sellers in recent years.

Some worthwhile links:

Dominique’s TedX slideshare The Book in Transformation: A Publisher Vision for the Future

Chicago Tribune interview with Dominique Raccah

Mercy Pilkington article Sourcebooks Dominique Raccah Speaks on Driving Innovation

Put Me in the Story site

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